STRATEGI BAURAN PEMASARAN UNTUK INDUSTRI JAMU SKALA KECIL DENGAN MENGGUNAKAN SISTEM PAKAR

oleh: KUSNANDAR KUSNANDAR

Format: Article
Diterbitkan: Department of Agribusiness, Faculty of Agriculture, Universitas Sebelas Maret Surakarta 2021-02-01

Deskripsi

Indonesia has many kind of herb-medicinal plant, therefore development of small-scale herb-medicinal industry is a strategic effort. The aim of this research was to design an expert system for marketing mix strategy.