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In today's modern and industrial world, tourism and taking advantage of natural attractions in original natural regions is more sensible. One of these natural attractions is beach and lake regions that attract many tourists all over the world. The Kaftar lake which has located in north of Fars province south of Eghlid has county is also one of these natural attractions, although many potentials regarding tourism industry, there has been no study to identify its potentials. The dominant approach in this research is developmental-applicable and research method is a combination of analytic, survey and causal method through using SWOT technique. We identify weaknesses, potentials, and the threats of tourism industry. The results from research show that the development of tourism in Kaftar lake has many setbacks that requires more attention of responsible and local people that is regarded as the approach to attract private and governmental investment from big cities around in order to foster hygiene-medical and accommodation infrastructures. Gaining a rate of 370 is regarded as the best approach of tourism development in Kaftar lake. At the end we provide the developmental approaches of KaftarLake in four immediate, short-term, middle-term, and long term phases.