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This study aims to determine environmental communication based on local wisdom toward water resources conservation activities at Rimbang Baling Wildlife Reserve, Riau Province, Indonesia. The data collection was conducted by interviewing the parties involved in water resource conservation consisting of community leaders, empowerment organizations, and local communities. This study found that environmental communication based on local wisdom with four strategies, namely: (1) Message through Lubuk Larangan with cultural and conservation values approach; (2) Message through Hutan Larangan to maintain water buffer zones sustainable; (3) Message through empowerment to support community development activities through socio-economic activities, village institutions, and community radio; (4) Messages through da’wah activities conducted by the ulama conservation forum and the mysticism community.