Closing the gender gap in competitiveness through priming

oleh: Loukas Balafoutas, Helena Fornwagner, Matthias Sutter

Format: Article
Diterbitkan: Nature Portfolio 2018-10-01

Deskripsi

Men are often more willing to compete compared to women, which may contribute to gender differences in wages and career advancement. Here, the authors show that ‘power priming’ - encouraging people to imagine themselves in a situation of power - can close the gender gap in competitiveness.