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Today, the subject of management in Polish agribusiness needs to be looked at in a more comprehensive way. With Poland's accession to the European Union, it is necessary to implement the solutions defined by the Common Agricultural Policy in agribusiness, whereas entrepreneurs from rural areas need to give more attention to issues connected with logistics and the process of management. This papers considers the problems of logistics management in the area of agribusiness. It has been pointed out that new paradigms that continuously appear in this area pose a huge challenge both for theoreticians and practitioners. Aiming to achieve a synergy effect and added value for activities that involve movement processes in agribusiness, both decision-makers and those managing farms and rural areas should consider and implement the right principles and solutions that will allow them to achieve this goal.