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Technological and economic innovations cannot respond to all social challenges. Natural and material resources are becoming ever scarcer, so it is necessary to use investment assets, maximizing social and economic efficiency. It is a major task to address the backwardness originating from regional disparities and to create opportunities for catching up in peripheral regions. The study, based on the process-oriented model defined in our previous studies and the determination of the social innovation potential, tries to determine the relationship between social innovation potential, the spatial position of developmental image, and regional differences and population change in Borsod-Abaúj-Zemplén County.