Competitive advantage for differentiation of Pereira International Free Trade Zone

oleh: Paola Andrea Echeverri Gutiérrez, Sara María Gómez Caicedo

Format: Article
Diterbitkan: Policía Nacional de Colombia 2014-01-01

Deskripsi

The best way to know if a company is at the heart of success is by determining its competitive advantage. For Pereira International Free Trade Zone, foreign trade platform and recent project implementation, it is important to identify its competitive advantage, so it can develop strategies for entering and staying in the market. In this research, an analysis of the five forces industry free zones was performed, the value chain of the Pereira International Free Trade Zone was defined, finally the factors that influence their competitive advantage was determined.