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This article seeks to understand why Colombians, compared to many other Latin Americans, have traditionally eaten so much more beef than pork. The article first pointstothe development of a culinary tradition thatfavored beef. The bulkof the argument, though, centers on the fact that, historically, beef has been substantially cheaper than pork. This price difference, in turn, is rooted in the low productivity of Colombian agriculture, which made corn, often used to fatten hogs, expensive. Additional factors that favored beef include a receding agrarian frontier, a small hog population, the various advantages of cattle, a conflictridden history of land monopolization, and the influence of lard imports and the subsequent development of a vegetable oil industry.