Hasil Pencarian - Mercy Mpinganjira

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  1. 1
    Influencing consumer engagement in online customer communities: The role of interactivity

    Influencing consumer engagement in online customer communities: The role of interactivity oleh Mercy Mpinganjira

    Diterbitkan 2016-08-01
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  2. 2
    Enhancing trust in online business relationships of South Africa: a web interface signaling perspective

    Enhancing trust in online business relationships of South Africa: a web interface signaling perspective oleh Mercy Mpinganjira

    Diterbitkan 2015-11-01
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  3. 3
    Antecedents of citizenship behaviour in online customer communities: An empirical investigation

    Antecedents of citizenship behaviour in online customer communities: An empirical investigation oleh Mercy Mpinganjira

    Diterbitkan 2016-08-01
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  4. 4
    Perceived impediments to export involvement among small and medium sized firms : non-exporters perspective

    Perceived impediments to export involvement among small and medium sized firms : non-exporters perspective oleh Mercy Mpinganjira

    Diterbitkan 2011-12-01
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  5. 5
    The role of perceived justice in service recovery on banking customers’satisfaction and behavioral intentions: a case of South Africa

    The role of perceived justice in service recovery on banking customers’satisfaction and behavioral intentions: a case of South Africa oleh Alex Smith, Mercy Mpinganjira

    Diterbitkan 2015-07-01
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  6. 6
    Efficacy of plastic shopping bag tax as a governance tool: Lessons for South Africa from Irish and Danish success stories

    Efficacy of plastic shopping bag tax as a governance tool: Lessons for South Africa from Irish and Danish success stories oleh Asphat Muposhi, Mercy Mpinganjira, Marius Wait

    Diterbitkan 2021-01-01
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  7. 7
    Technology readiness and mobile self-service technology adoption in the airline industry: An emerging market perspective

    Technology readiness and mobile self-service technology adoption in the airline industry: An emerging market perspective oleh Cameron Smit, Mornay Roberts-Lombard, Mercy Mpinganjira

    Diterbitkan 2018-09-01
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  8. 8
    Electronic word of mouth by potential customers: A prepurchase behavioural perspective

    Electronic word of mouth by potential customers: A prepurchase behavioural perspective oleh Dr Rufaro Kelvin Major, Prof Mercy Mpinganjira

    Diterbitkan 2023-11-01
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  9. 9
    The antecedents and postcedents of satisfaction in business-to-business relationships in South Africa

    The antecedents and postcedents of satisfaction in business-to-business relationships in South Africa oleh Mornay Roberts-Lombard, Mercy Mpinganjira, Goran Svensson

    Diterbitkan 2019-02-01
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  10. 10
    Antecedents and outcomes of satisfaction in buyer–supplier relationships in South Africa: A replication study

    Antecedents and outcomes of satisfaction in buyer–supplier relationships in South Africa: A replication study oleh Mornay Roberts-Lombard, Mercy Mpinganjira, Göran Svensson

    Diterbitkan 2017-10-01
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  11. 11
    Social media in tourism: Establishing factors influencing attitudes towards the usage of social networking sites for trip organisation

    Social media in tourism: Establishing factors influencing attitudes towards the usage of social networking sites for trip organisation oleh Rosemary Matikiti, Mercy Mpinganjira, Mornay Roberts-Lombard

    Diterbitkan 2017-01-01
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  12. 12
    Application of the Technology Acceptance Model and the Technology–Organisation–Environment Model to examine social media marketing use in the South African tourism industry

    Application of the Technology Acceptance Model and the Technology–Organisation–Environment Model to examine social media marketing use in the South African tourism industry oleh Rosemary Matikiti, Mercy Mpinganjira, Mornay Roberts-Lombard

    Diterbitkan 2018-04-01
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  13. 13
    Measurement properties of the construct of the code of ethics content: The South African experience

    Measurement properties of the construct of the code of ethics content: The South African experience oleh Mercy Mpinganjira, Mornay Roberts-Lombard, Goran Svensson, Greg Wood

    Diterbitkan 2018-08-01
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  14. 14
    Examining social media marketing performance: A focus on travel agencies and tour operators in South Africa.

    Examining social media marketing performance: A focus on travel agencies and tour operators in South Africa. oleh Dr. Rosemary Matikiti, Prof. Mornay Roberts-Lombard, Prof. Mercy Mpinganjira

    Diterbitkan 2016-02-01
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