Hasil Pencarian - Manuel Escobar-Farfan
- Menampilkan 1 - 13 hasil dari 13
-
1
Modelos de Personalidad de marca: una descripción de 1997 a 2015 oleh Manuel Escobar Farfán, Camila Mateluna Sanchez
Diterbitkan 2016-12-01
Artikel -
2
Brand personality traits: the Chilean Pension Fund Administrators case oleh Manuel Escobar Farfán, Rodrigo Gallardo, Javiera Flores Salas
Diterbitkan 2017-12-01
Artikel -
3
-
4
Destination brand identity: challenges, opportunities, and future research agenda oleh Manuel Escobar-Farfán, Amparo Cervera-Taulet, Walesska Schlesinger
Diterbitkan 2024-12-01
Artikel -
5
EVOLUCIÓN Y DESCRIPCIÓN DE LOS MODELOS DE PERSONALIDAD DE MARCA EN LATINOAMÉRICA // EVOLUTION AND DESCRIPTION OF BRAND PERSONALITY MODELS IN LATIN AMERICA // EVOLUÇÃO E DESCRIÇÃO... oleh Manuel Escobar-Farfán, Camila Mateluna Sánchez, Luis Araya Castillo
Diterbitkan 2016-06-01
Artikel -
6
Characterizing the Buyer Decision Process: the ZMOT model in Chile’s technology sector oleh Manuel Escobar Farfán, Constanza Rojas Cuevas, José Urzúa Rivera
Diterbitkan 2017-06-01
Artikel -
7
Propuesta de modelo: personalidad de marca en cadenas de farmacias en Chile oleh Manuel Escobar-Farfán, Claudio Cardoza Cardoza, Jorge Vega, Marco Cañas
Diterbitkan 2017-01-01
Artikel -
8
-
9
-
10
Environmentally Responsible Purchase Intention in Pacific Alliance Countries: Geographic and Gender Evidence in the Context of the COVID-19 Pandemic oleh Elizabeth Emperatriz García-Salirrosas, Juan Carlos Niño-de-Guzmán, Ledy Gómez-Bayona, Manuel Escobar-Farfán
Diterbitkan 2023-03-01
Artikel -
11
Influence of environmental awareness on the willingness to pay for green products: an analysis under the application of the theory of planned behavior in the Peruvian market oleh Elizabeth Emperatriz García-Salirrosas, Manuel Escobar-Farfán, Ledy Gómez-Bayona, Gustavo Moreno-López, Alejandro Valencia-Arias, Rodrigo Gallardo-Canales
Diterbitkan 2024-01-01
Artikel -
12
Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy oleh Rony Francisco Chilón-Troncos, Elizabeth Emperatriz García-Salirrosas, Manuel Escobar-Farfán, Dany Yudet Millones-Liza, Dany Yudet Millones-Liza, Miluska Villar-Guevara
Diterbitkan 2024-03-01
Artikel -
13
The impact of perceived value on brand image and loyalty: a study of healthy food brands in emerging markets oleh Elizabeth Emperatriz García-Salirrosas, Manuel Escobar-Farfán, Jorge Alberto Esponda-Perez, Dany Yudet Millones-Liza, Miluska Villar-Guevara, Karla Liliana Haro-Zea, Rodrigo Gallardo-Canales
Diterbitkan 2024-10-01
Artikel